Sparked with an Antique Chair
An awkward-sized antique chair needed to get from Christchurch to Dunedin.
A few calls to freight companies later and getting it there was looking like it could cost more than the chair itself.
Which got us thinking...
There must be someone travelling from Christchurch to Dunedin with enough spare room to bring it with them.
A hatchback boot. The back of a ute. An empty van.
The journey was already happening. The space was already there.
There just wasn't an easy way to connect the two.
Then There Was the Boat.
The same problem popped up again while heading to a sailing competition.
Getting the boat there was one thing. Getting everything needed to compete there too? The freight cost for the sail alone was looking like around a third of the value of the boat.
At that point, you start wondering whether it's even worth going.
But New Zealand's roads are full of utes, 4WDs and vehicles with tow bars.
What if just one of them was already heading that way?
Someone with the right vehicle. The right space. Going in the right direction.
And there it was again.
Someone's already going your way.
That Idea Became Kea Direct
Kea Direct connects people who need something moved with everyday people and businesses already travelling that way.
From an antique chair to a boat, a Marketplace purchase, building materials or something you simply can't fit in the car.
It's about making better use of journeys already happening and space that's already there.
Move Almost Anything, Smarter.
Why a Kea?
Smart. Resourceful. Curious. A little disruptive. Very Kiwi.
The Kea has never been particularly interested in doing things the conventional way.
Neither has Kea Direct.
Known for its intelligence, curiosity and cheeky nature, the Kea has a knack for challenging convention and finding another way around a problem.
Kea Direct was created with much the same thinking. Rethinking how things move, making smarter use of journeys already happening and connecting Kiwis along the way.
A pretty fitting bird, really.